Let's work together
Born and raised in Malaysia, I came to Melbourne in 2010 to pursue my design career. Fast forward 10 years now, I've had the privilege of working with multiple and various businesses as well as developing my own personal brand. I've started my own side hustle specialising in event stationery (Petite Paper Co.). Feel free to download my CV below or send an email if you'd like to chat further.
Creative and Art Direction/Styling
Web and Digital
March 2018 - Present
Senior Graphic Designer
- Assisting the studio manager in conceptual design and roll-out of national and local marketing campaigns. - Lead in executing of brand presence across print assets i.e. internal and external marketing assets. - Traffic delegation, administration and system development of ‘The Creative Hub’ client/designer tool. - Mentoring, assisting and training of junior/new designers in the studio.
Trinity College, University of Melbourne
Sept 2016 - December 2017 (Mat Leave Contract)
Visual Communications Coordinator
- I was in charge of organising, designing and coordination of all print and digital assets that were used internally and externally. - I was also in charge of all in-house photography work. - Monitored all visual content outsourced from external suppliers adhered to the College’s brand guidelines. - Organised external photoshoots with leading photographers.
2013 - Present
Graphic Designer/Business Owner
- I run a small business specialising in event/wedding stationery. - Assisted, conceptualised and executed styled design photo shoots with other vendors in the event industry. - Business branding and marketing collaterals for small-medium scale businesses. - Designed and produced merchandise to sell on Etsy.
Whether it's a logo design or if you're in need of new marketing assets such as business cards, a new flyer or some packaging labels, I can help!
I've always had a knack and interest for styling. I love to work with products and would love to work with yours. I'm also available as secondary help. For more of my styling work, you can view them on Instagram @demzlw or @petitepaper.co, alternatively, you can view my styling section.
As we move into a modern world where digital is dominating, I understand the need for more digital creations like EDM banners, website creations, gifs and videos.
I'll admit, I'm not a pro, but I do know how to work a camera pretty well. If you're interested in small scale, natural lighting photography work for your products or even for yourself, I'd be happy to help.
Here's what some people have said..
Graphic Designer - Vicinity Centres
I had the great pleasure of working with Demie at Vicinity Centres. Demie's ability to handle tight deadlines and management of the creative team hub/ traffic delegation of tasks to fellow designers was admirable. Demie taught me Graphic design skills such design for large format graphics, decals and pos design. Demie was always willing to help despite all her other commitments. She is a true team player, great communicator and an even better graphic designer
Content Coordinator Trinity College
I was fortunate enough to work with Demie for the last year, where she was a maternity leave replacement at Trinity College, the University of Melbourne. Demie is a highly proficient graphic designer, who manages to turn mundane text into a work of art. She is super efficient and always works to ensure the needs of the clients are met. She is also a great team member and is well respected by her colleagues. Demie would be a huge asset for any company searching for a graphic designer
Modern Marketer / Business Owner
I have engaged Demie on tens of design projects, including logo designs, magazinelayouts, business card designs, style guides and more. Demie is an extremely efficient worker and I am constantly impressed not only by herfast turn around time, but also the care she has for the finished product. Demie goes above and beyond expected to ensure the client is happy with the final design and she is extremely agreeable and adaptable to work with. I would highly recommend Demie for future design work.