As part of my 3rd year packaging elective course, we were asked to redesign Sukin’s packaging.
We were asked to choose two of their products and find new bottles, design a logo as well as a new label that fits the market audience. It had to compete with other natural skincare brands like Aēsop, Botani, Grown Alchemist and Trilogy. My aim was to declutter everything. I wanted something really simple and stripped back—still being able to rub off as an earthy, natural and effective solution.